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INTERROOM
InterRoom is a modern job search service that combines AI-powered role sourcing with personalized coaching. It’s designed to take the busywork and guesswork out of job hunting—matching you with hard-to-find roles and a coach who provides tailored, actionable support every step of the way.
My Role:
As a marketing consultant at InterRoom, I lead marketing strategy across paid, organic, and brand channels. My role spans content development, creative direction, and campaign execution. I built InterRoom’s marketing function from the ground up, launching our first brand identity, social presence, and performance systems. I oversee messaging across all platforms, manage our social media strategy for LinkedIn, Instagram, and TikTok, and write or edit key marketing materials including landing pages, ad copy, and email campaigns. I also collaborate closely with Product and Design to align on feature launches, UX updates, and brand consistency across the site.
Deliverables:
- Marketing & growth strategy
- Social media strategy
- Brand development and messaging
- Art + copy direction
- Script writing and editing
- Website + landing page copy
- Blog content development
- Paid ad creative and copy
- Email marketing
- Content creation across video, graphic, and written formats
- Cross-functional collaboration with Product and Design
Organic Social:
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